Why is so much more important than what.

I’m a designer, writer, thinker, and strategist. I’m fascinated by how people use things, whether physical or digital. More than anything I believe in making things for people that provide real value so that they can accomplish the things that are important in their lives.

I come from two very different worlds, I grew up as a natural storyteller and went to film school, but came from a family that was full of technologists. One day those two worlds collided and I realized the power of using technology to tell better stories and create experiences and products that improve people’s lives.

These days I’m head of Product Design for a stealth startup; building a team and leading design efforts across software and hardware.